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Welcome to the online portfolio of Julia Lee-Kim
For
over a decade I have been working in the design and technology
industry. I play a strategic role in analysis, concept development,
planning, and execution of complex transactional websites, wireless
integration, online promotions, new product launches, and interactive
marketing initiatives. I provide data driven insights into customer
behavior and an action plan for meeting users' online needs.
Representative Clients:
| Allstate |
Panasonic |
| Ameritrade |
Rand McNally |
| Arthur Andersen |
Sears |
| Dynegy |
Schlage |
| Exelon |
State of Michigan |
| Hansol |
University of Chicago GSB |
| Kryptonite |
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Book Review:
Intercultural Organizational Communciation: Five Corporate Cases in Japan. IEEE Forthcoming 2008
6 Habits of Highly
Effective Bosses.
Business Communication
Quarterly March 2007
Magazine Article:
"Keeping a Competitive Edge with a Dash of Cultural Sensitivity : Strategies for the Web."
Intercom Forthcoming 2008
Netnography Simplified:
A Guide to Track Consumer’s
Online Behavior.
Intercom April 2007
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